i don’t think i ever stopped long enough to realize how far this has come. anyway, excited to keep building
July at Civic Coffee. This content collection focused on capturing genuine moments, the cafe in action, and the atmosphere that keeps people coming back. Client: @civiccoffeepa Photography & Content: @socialbycassidy #BrandPhotography #Conte
yeah, kinda.
I don’t think I left PR behind as much as I brought it with me. Public Relations and social media intersect every day, but my background in traditional PR has given me a different lens for approaching social media strategy and content creation
question for my accountant… is all the matcha a write-off??
July at The Rail. This month’s collection focused on patio season, summer drinks, fresh menu favorites, and the people who make this place what it is. Client: @therail_portangeles Photography & Content: @socialbycassidy #BrandPhotography
Sometimes my favorite projects take a few months of planning and collaboration for a final video that’s only 30 seconds long. A recent client reel started with conversations about the message and overall vision before evolving into a shot list
currently: creative planning, client content shoots, zoom meetings, good books, happy hour, and constantly refining. ✩
based on personal experience a girl can dream the lady has a few requests submitted for consideration
miss camera having her main character moment
Every time I hear someone refer to a gifted package as “PR,” my PR brain has a tiny moment. Anyone else who studies or workes in traditional PR feel this way? #PR #publicrelations #socialmediastrategy #socialmediamarketing It’s n
social media manager grip is equal parts camera gear and emotional support lip gloss ✩
moments outside the content calendar. ♡
A look inside this month’s content collection for The Rail. From burgers and tot baskets to coffee and cocktails, this gallery is just a glimpse of what we created together throughout June. Every monthly content collection starts with the sam
Hi, I’m Cassidy. ✩✩✩ I’m a social media strategist, content creator, and founder of Social by Cassidy. What started as a few freelance projects has grown into a creative studio where I help businesses create organic social media rooted
People remember how something made them feel long before they remember the details. The details matter because they’re what create the feeling. Nothing exists on its own. Every choice reinforces the next one until it becomes an experience som
mid afternoon matcha reset ☁️